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Why social media is critical to employer branding

Why social media is critical to employer branding
Today’s job seekers are savvier than ever, using social media to seek and find as much information as possible about a company well before they fill out an online application.

They read reviews on Glassdoor and similar sites to find out from current and former employees what it’s really like to work at an organisation. With information so readily available about an industry and competitors, promoting and protecting an employer brand online is essential to engage future and existing employees.

 
 
 

How to get your CEO excited about employer branding

How to get your CEO excited about employer branding
Nothing will get your employer branding efforts off to the right start like having CEO buy-in.

Hudson RPO and HRO Today magazine recently conducted a study of 324 global HR executives to distinguish the behaviours between top employer brands and “other” employer brands.

 
 
 
 

HUDSON

Hudson is a global talent solutions company. We help transform the workplace and unleash the full potential of organizations and individuals. Our expert team and proprietary tools provide you with unique insights and services that help you maximize your success. Across 20 countries, we deliver a range of recruitment, talent management and recruitment process outsourcing solutions to get you and your business where you want to be.